Urban Springs was created with a single goal: to eliminate plastic water bottles while making exceptional quality water available everywhere. We plan to do that by placing water filling stations in every corner of Europe first and then the USA.
The science of water is emerging with new discoveries and technologies which means our understanding of water is changing, thus our ability to manage, utilise and treat water is changing.
Leveraging this new science, we use a combination of ceramics, revitalising units, precious minerals, noble metals and storage solutions that mimic the natural flow and characteristics of nature to arrive at a clean, elegant environmental solution that produces premium water.
Water that not only tests high for quality at point-of-source but also point-of-use. Urban Springs has created a refill station that re-creates and mimics waters natural flow in an environment that is optimally harmonised and offers users an unlimited amount of spring quality, highly energised water.
We can now redefine water quality and drink water that truly optimises our health. Something akin to finding water from a natural spring.
Our stations are sturdy and look great on the streets. They’re made of the highest quality and can withstand any weather conditions.
Our user-friendly display takes users through the easy refill process, including payment using a credit card or online credit.
A hologram visible at night helps people identify the filling station easily.
We’re here to put a stop to plastic bottles while providing exceptional water everywhere. We hope you’ll join us.
Circular Business Design
An accomplished chartered systems engineer, I have a passion for helping my clients create, position and adapt their services to be different, dazzling or downright disruptive!
I have over 30 years experience in senior management & consulting positions in the Telecommunications, Media and Technology sectors. I have both led and advised functions including product management, marketing, sales, fulfilment, customer management & billing across a broad range of TMT companies.
In 2008, I founded Objective Designers, a specialist management consultancy that focused primarily on process improvement in the TMT space.
In 2017, we decided to create a new set of services under the *Circular.Works* brand to focus on the art & science of effective partnerships and alliances. Learning from the best in the TMT sector we now
help our clients become successful and grow their businesses by deepening the impact of their B2B alliances and partnerships.
Part of our magic dust is by creating *circles of trust* that allow our clients to try out new ideas and deepen their relationships with peers so that they take time out to think, learn and deepen friendships through a trusted set of relationships that build over time. Our method is based on a series of 13-week cycles (which we call *revolutions*). These revolutions help our clients to focus on a few things that will make a difference to deepen the effectiveness of alliances & partnerships over-and-above the more traditional relationships found in customer-supplier transactions.
As a passionate organic beekeeper, I also take a lot of inspiration by studying and listening to the fascinating world of the honeybee. Observing organisations (and beehives) with minimal interference before deciding what to do next is a great place to start any engagement!
Partnerships & Alliances
Campaign Acceleration & Effectiveness
Deeper Trusted Relationships
Bringing income and influence to business and brands.
Having worked in the creative industry for 30 years in corporate, agency and the public sector, I’ve broad experience working with corporations, start ups and individuals to solve their design challenges.
I employ a wide range of media to best answer whatever brief I’m working on and enjoy the collaborative process between client and designer.
Specialties: Graphic Design, Branding and Identity, Advertising, Digital, Web and Social Media.
Merav Knafo is an award-winning software designer, project manager, and entrepreneur. Over the last 20 years she’s started six companies and led five of them to a successful sale.
Her most pioneering work has been in the field of open source content management. In 2005, small companies struggled to put even the most basic functions on their websites. Development was expensive and difficult. Simple upgrades required deep expertise. Merav was part of a small group of entrepreneurs who saw the potential in open source software to change the landscape. Her applications helped even novice users to build their own content platforms. For the first time, anyone could publish professional online magazines, build a complex social network or develop eLearning systems that were affordable and user-friendly.
Merav went on to design and produce more than 20 web applications from dating sites and eLearning to photography scheduling, advertising apps, and social networks. They’ve won awards and, more importantly, they’ve won users and customer loyalty.
Her focus in each of her projects has been on automated systems and usability testing. When she managed JomSocial, a complex social networking application, she instructed her team to implement automation testing that enabled the company to run thousands of tests in just a few hours with one click. It was the first time automation had been used in this way in the Joomla environment, and it allowed the firm to deliver working software with each release.
In 2017, Merav sold her tech ventures to focus on the environment and wellness. She launched two successful natural skin and hair care ranges. Her Bali Secrets natural deodorant is still the top selling product of its type on Amazon four years after its launch.
In Urban Springs, Merav’s latest venture, she sees an opportunity to bring the skills and knowledge that she developed in the technology arena to an environmental startup that can help end the harm caused by plastic bottles while providing consumers with fresh, healthy water.
Everine van de Kraats
In 2018 Everine van de Kraats joined the Water Research Lab (hosted by the Water Research Foundation) in Heidelberg, to investigate physical properties of water and phenomena in ultra-high dilutions. She also works as an independent researcher. Her drive is to bring science about water to the people.
She studied medical technical computer science and did a PhD in medical image registration, after which she worked for Philips Healthcare as a clinical scientist for four years. She became interested in a more holistic approach, and worked on bridging Chinese and Western medicine concepts at the Sino-Dutch Centre for Personalized and Preventive Medicine at Leiden University. Subsequently, at ViaLight Research she investigated together with her team the functional effects on biological systems of water from a ‘water vitalizing device’.
The main measurement technique in her work is currently near-infrared spectroscopy using aquaphotomics approach.
Dr. Rein received his Ph.D. in biochemistry from the University of London. For the past 25 years he has pursued an academic career in traditional biomedical research at prestigious institutions such as Harvard and Stanford Medical Schools, where he studied neuroscience, immunology, psychoneuroimmunology and bioelectromagnetics. His bioelectromagnetics research culminated with an assistant professorship at Mt. Sinai Medical school and a publication in the prestigious journal Nature.
Dr. Rein’s 14 years of corporate experience in a New Venture research and product development environment for a Fortune 500 biotech company resulting in application of out-of-the box innovative problem-solving and conventional basic research ideas to practical product-oriented research. Dr. Rein used this unique type of expertise to effect changes in the structure of water with EM fields, thus changing its physical properties and allowing for its application to produce novel, enhanced effects in products for the skin-care industry.
Working as a client-side consultant:
To offer discrete advice and ‘lateral thinking’ to Programme/Project Managers and Sponsors to practically deal with off-track targets or difficult issues.
Providing imaginative facilitation in defining and delivering integrated business change programmes. Creator of ‘The Big City’ business change definition approach and the ‘Zero-Failure Option’ (Successful and Rapid Programme and Project Retrieval/Recovery)
Founder & CEO
Vision, product expert, water researcher, international speaker, nominated as one of the UK’s top evolutionaries for providing a new vision and awareness for the restoration of and re-connection to our waters. Entrepreneur, director of numerous companies, a former operational and test fighter pilot is well versed in bringing new protocols and understanding into mainstream thought.
A natural hunter, strategic thinker, and relationship builder with over a decade of experience in business development and a track record of measurable results. Possesses a deep understanding of consultative selling, building client trust, and behavioral strategy. Creates relationships, partnerships, and strategies that meet goals with velocity and drive future success. Experienced leadership development, emotional intelligence, and negotiations trainer.
EcoAmerica, VP of Business Development and Marketing
ecoAmerica is an environmental non-profit that uses research, strategic partnerships and engagement marketing to shift personal and civic choices of “environmentally agnostic” Americans.
- Closed business with Honeywell, Johnson Controls, Monster.com, Siemens, and Apple
- Secured meetings with Fortune 500 companies
- Corporate sponsorships equaled over $1MM in revenue for national marketing programs
Carat, Director of Business Development
Carat is the world’s largest independent communications specialist and the market-leader in digital media solutions.
- Closed and expanded business with Microsoft, Gateway, Peet’s Coffee & Tea, Sony, New Line Cinema, Perfect Match, Kodak, Adidas, Sony Entertainment, Sprite, and Tourism Australia
- Reached year-end sales goal within three months of employment
- Produced, drove, and delivered compelling strategic proposals, marketing plans, agency capability presentations, and creative executions to clients and prospects to further client market share and increase agency billings
Business Development Consultant, Independent
Worked with Fortune 500 companies and start ups as a business development consultant in order to drive further success through strategic planning and execution, powerful partnerships, and new revenue streams.
- Clients include Intel, JDSU, Google, and Microsoft